AI Insights · Timothy · April 2025
Top 5 Match 3 Games Performance in New Zealand: Q1 2025
Explore the Q1 2025 performance of the top 5 Match 3 games in New Zealand, highlighting trends in downloads, revenue, and active users on a unified platform.
In the first quarter of 2025, the top 5 Match 3 games in New Zealand showcased intriguing trends across downloads, revenue, and active users. This analysis, based on data from Sensor Tower, provides insights into their performance on a unified platform.
Goods Puzzle: Sort Challenge from ONESOFT GLOBAL PTE. LTD. demonstrated a fluctuating revenue pattern, peaking at around $2.7K in early March. Downloads reached their highest at approximately 4.2K in mid-March, while active users steadily rose to 12.4K by March 10.
Royal Match by Dream Games experienced a notable increase in revenue, hitting about $89K in mid-March. Despite a dip in downloads, active users remained strong, culminating at over 90K by the end of March.
Gossip Harbor®: Merge & Story from Microfun Limited saw a consistent rise in revenue, reaching $28K in late March. Downloads decreased to 1.6K by the end of the quarter, but active users peaked at 29.6K in mid-March.
Candy Crush Saga by King showed a steady revenue stream, with a peak of $53K in mid-March. Downloads decreased throughout the quarter, while active users saw a slight decline to 16.5K by the end of March.
Finally, Gardenscapes from Playrix maintained a stable revenue, peaking at $33K in early February. Both downloads and active users experienced a downward trend, with downloads dropping to 1.6K and active users stabilizing around 18K.
These trends highlight the dynamic nature of the Match 3 category in New Zealand, with each game exhibiting unique patterns in user engagement and monetization. For more detailed insights, visit Sensor Tower.
